James Comey has loomed large in American political discourse over the past year. However, according to Google search data (see below), Comey has never been a bigger focus of popular attention than he is right now, after being fired by President Trump:

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This chart shows the relative frequency1 of US google searches for the term “Comey” over the past year, and can be used as rough proxy for US public “interest” in Comey-related stories2.

As the chart suggests, Comey has drawn substantial public attention at least four times over the past year. Here is a timeline of the major events:

Although these events have varied in the volume of attention they have drawn, the above chart shows that Comey’s firing has created by far the biggest splash, driving almost twice as many Google searches as the next largest event (Comey’s pre-election letters to Congress about Clinton’s emails).

While the extra attention to the Comey firing is certainly warranted to some extent, readers should also be mindful that this story not drown out everything else that’s happened this week.

Comey was Associated with both Clinton and Trump at Different Times

As outlined above, Comey and the FBI have been involved in storylines involving both President Trump and Secretary Clinton over the past year. But which stories were associated with which candidate, and to what degree? Google search data can again shed some light on these questions:

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Much of the Comey search volume is independent and associated with neither candidate; however, to the extent that the candidate searches are associated with Comey, the degree of association for each candidate depends on the event. In particular, Clinton was more associated with the email stories, whereas Trump was more associated with the FBI probe and Comey’s firing, as we’d expect. To see this more clearly, here is the normalized share of Comey searches also including “Trump” vs. “Clinton” for each major Comey event3:

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This plot gives us a sense, for each event, of the degree to which Comey attention was associated with Trump vs. Clinton. Interestingly, it seems that some Comey events were more singularly associated with a particular candidate (e.g. Clinton & the email server press conference, Trump & Russia probe), whereas others showed more of a mix (e.g. Comey’s pre-election letters to congress) 4.

Overall, these plots show that Comey has been a repeated focus of public attention over the course of the past year, and has never been a bigger focus than he is right now.

Footnotes

  1. Google search trends returns a “relative interest” score which is normalized against the highest point in the graph. Thus, while relative changes are observable & comparable, the absolute volume of searches is not shared by Google. See google trends for more information. 

  2. Note that this data is aggregated on the weekly level which can be a bit coarse for investigating shorter news cycles. Here is a similar plot with a more recent range of data, aggregated at the daily level instead: center Among other things, the more granular aggregation shows that the bump in Comey attention around the election actually splits into several smaller spikes corresponding to Comey’s first and second letters to congress (and then subsequent post-election stories). 

  3. This chart was generated by taking the week with the highest volume of Comey search coverage, and then computing the share of Comey searches also containing each candidate’s name, and then normalizing (dividing) by the total number of Comey searches containing either candidate’s name. It thus measures relative Comey attention to Trump vs. Clinton rather than the degree to which either candidate was associated with the story overall. 

  4. Note that Comey’s firing also shows up as relatively more mixed than the others as well; however, this may be partially due to the fact that it includes some bleed from Comey’s testimony to Congress about handling of the Clinton investigation, which in early May.